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Founder-led tourism marketing agency | Regional Australia
Tourism marketing that
helps regional businesses get found, chosen and booked.
Strategy, creative thinking and practical marketing support for tourism businesses ready for clearer priorities and stronger pathways to growth.
Led by Tania Shirgwin, Decant Digital is an Australian tourism marketing agency working with destinations, accommodation, wine, hospitality and regional businesses Australia-wide.
Supporting regional
businesses
Australia-wide
Our Services
Tourism Marketing Services That Work Together.
From strategy and experience development to websites, search visibility and campaigns, we bring the right expertise together around what your business needs next.
Tourism Strategy & Planning
Clear priorities, practical plans and research shaped around your goals, audience and capacity.
Brand, Content & Campaigns
Positioning, storytelling, copy, design and campaigns that give people a clear reason to choose you.
Websites, SEO & Search Visibility
Websites and search foundations that help travellers find, understand and act on your offer.
Booking Pathways & Marketing Systems
Clearer enquiry, booking and follow-up journeys supported by email, CRM and practical automation.
Tourism Product & Experience Development
Support to develop, package, position and launch experiences visitors can understand, value and book.
Destinations, Councils & Industry
Strategy, campaigns, workshops, mentoring and practical delivery for regional tourism organisations and communities.
Who We Help
Services Built Around the Needs of Regional Tourism.
Places to Stay
Accommodation
Farm stays, boutique retreats, holiday parks and regional accommodation.
Things to Experience
Tours & Attractions
Tours, attractions, guides, museums and nature-based experiences.
Food, Wine & Place
Agritourism & Hospitality
Cellar doors, farm gates, producers, venues and regional events.
What Our Clients Say
A few words through the years
Mount Little Station has had the pleasure of working with Tania over the last couple of years on tourism award submissions, website development, business and marketing plans. We will continue to utilise her services as she knows her craft and is a pleasure to work with.
What a hard-working, client-focussed team of accessible and communicative professionals. They ‘got’ the brief and delivered in spades. And never once did they make me feel like I’d asked a dumb question or just wasn’t website savvy. Great team. 100% recommend.
Selected Portfolio and Case Studies
Real Results. Real Regional Operators.
From cafes and eco-stays to wineries and regional festivals, we’ve helped tourism and hospitality operators across regional Australia grow bookings, visibility and audiences since 2010. Here are a few of the results.
Portfolio Boston Bay Diner A Connected Brand Experience Brand, website, menus, print collateral and tourism marketing advisory. 
Case Study Kestrel Nest EcoHut Visibility That Supported Bookings 76% Traffic Increase National media outreach supporting a near-full 2026 calendar. 
Case Study Barossa Arts Festival Launching a Regional Festival 1,380+ Database Subscribers Strategy, campaigns, media, content and digital growth from launch. Industry Memberships and Programs
Choose Your Next Step
Know something needs to change, but not sure where to start?
Tell us what you need help with, or use the free Health Check for a clearer view of where marketing support may be needed.
You’ll hear from us within one business day.