DONE FOR YOU

A swipe file is a collection of tested and proven sales letters. Keeping a swipe file is a common practice used by advertising copywriters and creatives as a reference for ideas for projects.

At Decant Digital, we use swipe files for many content areas. After fourteen years, we’ve built up a great collection and this swipe file of 20 proven email templates we have used across many successful campaigns. So, we know they work!

Email automation is simply a marketing tool that allows you to create hyper-targeted emails that reach the right people with the right message at the right time. They work because your subscriber is expecting them and therefore is more likely to open the email.

Firstly, there are 4 billion daily email users globally, and this number is expected to climb to 4.6 billion by 2025. (Statista, 2021).

Suppose your subscribers are using email and have given you permission to email them. Then, why not use this vital marketing tool and create valuable, authentic content to engage them?

Australia’s retail, eCommerce and consumer goods sector averages a return of $45. That means for every $1 spent on email marketing, you can expect an average return of $45.

AND, Email reaches approximately 80% of the people you send it, while in comparison, Facebook’s average organic reach has sat at about 1-6%.

Email offers higher ROI and higher cut through than other marketing channels. Win!

Secondly, if you are asking, “am I being annoying?” – you probably aren’t. Those who are really annoying don’t think about it. But by asking this question, you care and will treat your subscriber’s email address with respect.

That’s the beauty of THIS swipe file. I give you the word for word script for each automation email, and you can change it to suit your wine brand.

I guarantee you’ll get the creative juices flowing and come up with further ideas once you read through the swipe file.

But, if you’re time poor, you can use it word for word – it depends on you. Easy Peasy!

Of course we do. Just reach out to us at hello@decantdigital.com

While I have written this swipe file specifically for wineries, it can be adapted easily for breweries or distilleries. Indeed, it can be adapted for any eCommerce business wanting to grow their DTC sales with automation sequences. It will just take a little more creativity to change the wording to suit your exact niche. 

You’ll get a confirmation of purchase email which can be used as a tax invoice upon purchase. Or you can contact us at hello@decantdigital.com, and we’ll organise a tax invoice to be sent to you.

We are fully committed to helping you with your email marketing. However, due to the virtual and downloadable nature of the Swipe File, we cannot offer a refund.  

We most certainly do!

Our Done for You Email Marketing services cover everything, including set up of a new Email Service Provider, creation of on-brand templates, crafting an email marketing strategy, writing the campaigns, setting up automation sequences and measuring success. 

We can also offer to coach those that want to do it themselves but want the guidance of a professional email marketing specialist to help them reach their full potential. 

We are happy to discuss options, so get in touch by email at hello@decantdigital.com with any further queries.