Background

A South Australian 5 star Halliday rated wine brand – Purple Hands Wines, came to us in 2018 seeking assistance with marketing and training. After our initial onboarding meeting, we undertook a website audit and from findings, it was agreed that a new DTC wine website was required to reflect and tell the story of this multi-award winning winery.

In late January 2019, a mobile responsive, search optimised, eCommerece WordPress website was launched. The site is user friendly and tells the unique story of two friends who started out humbly in 2006 and have built four respected wine labels under the Purple Hands Wines brand.

Website launched January 2019 – ongoing support to date.

Brief

To freshen up their online presence and offer guideance in digital marketing best practices so that majority of marketing can be managed in-house.