NEW BUSINESS MARKETING PACKAGES

All the Marketing Essentials for a Successful Wine, Tourism or Hospitality Startup.

Solutions for New Business

Jumping headfirst into launching a new business can be intimidating. There’s the company’s set-up, then there’s how to effectively get your business out to your prospective customers, talk with them, and engage them, so they eventually buy from you.

We know you are busy setting up your wine, tourism or hospitality business and don’t have time to learn a whole new skillset and medium.

That’s Where We Can Help You!

From Marketing Consultation to Brand Development, Website, Lead Generation tactics such as SEO, Email Marketing and Digital Advertising, we can put together a package for you that will meet your business goals & match your budget.

Or are you wanting to go through a bit of a refresh of your brand?

The Business Startup Package covers all of the essentials you’ll need to grow your business.

We live and breathe wine, tourism and hospitality marketing and have successfully assisted startups of all sizes over the past twelve years and look forward to helping you in your new endeavour.

New business start up packages

WHAT WE OFFER

The key to success is a cohesive omni-channel strategy. Every business is unique and different so your package may vary to best suit your needs and budget, but in general this is what will be included:

Brand Development + Logo

To market and sell to your target audience you need to hone your branding. From your logo, marketing content, brand voice and style guidelines, we can help you through the maze.

Domain Name + Hosting

The basics, but a necessity if you want your business to have an online home – we can set up your domain name, and host your email & website address with an SSL certificate on a secure lightening fast cPanel configuration.

Website

It doesn’t matter if you you require a simple one-page website or a complex multi-page website with eCommerce facilities, Booking or Club integrations. We have you covered as we can build you a customised, WordPress, Squarespace or Shopify website.

Email Marketing

We can setup, craft and create to help you deliver consistent, relevant, focused email marketing campaigns and automation sequences that engage your ideal  consumer and convert into ongoing tangible open rates and ultimately sales.

Social Media

Professional set up of 2 or more social media accounts using logo, brand voice and imagery to give you a consistent, engaging social media presence.

Marketing Collateral

Marketing collateral including a variety of print and digital formats, ranging from printed brochures to point-of-sale posters, videos, e-books, menus, graphics, and more.

Modern PR

PR is the act of storytelling and analysing the positive messages of your business and expressing them to your customers or the public. It enhances reputation, forges collaboration and informs of changes in activity. In essence, good PR is essential.

Digital Advertising

Gain visibility and earn valuable targeted traffic from Google and other search engines through calculated, organic and paid promotional tactics, including on and off-page SEO, SEM, distribution, listings, content creation and social media.

GROWTH PACKAGE

Perfect for restaurants, cafés, tour operators, accommodation & wineries wanting a solid foundation to launch + grow awareness quickly.
$9,900 / 3 Monthly Activity Package

  • All features of the ESSENTIALS Package
  • 3 month strategy and content calendar
  • 3 month social media managment in line with agreed strategy
  • 3 month of Google Ads and/or Facebook Advertising
  • 3 month website maintence, content updates and fixes
  • 3 x email marketing campaigns
  • 1 Press Release / Media engagement
  • Monthly strategy meeting
  • Monthly reporting
  • Does not include cost of paid advertising (allow a minimum $300 monthly spend) 

POWERHOUSE PACKAGE

Extended package perfect for restaurants, cafés, tour operators, accommodation & wineries wanting a solid foundation to launch & grow.
$16,500 / 6 Monthly Activity

  • All features of the ESSENTIALS Package
  • 6 month strategy and content calendar
  • 6 month social media managment in line with agreed strategy
  • 6 month of Google Ads and/or Facebook Advertising
  • 6 month website maintence, content updates and fixes
  • 6 x email marketing campaigns
  • 1 Press Release / Media engagement
  • Monthly strategy meeting
  • Monthly reporting
  • Does not include cost of paid advertising (allow a minimum $300 monthly spend)

As each business has unique marketing requirements, these packages are a guideline only. We can customise a package to your specific marketing requirements and we also offer instalment plans over a six month timeline. Prices are in Australian $ and include GST.  

FREQUENTLY ASKED QUESTIONS

Do you only offer start up packages for wine, tourism + hospitality?
While we specialise in this area, if you have a business outside of wine, tourism or hospitality then we would still love to help you! We assist startups for other business types so do reach out – we’d love to help you.
Can I pick & mix options and create my own startup package?
Yes, of course! The packages displayed are for guidelines purposes only.

From previous experience assisting startups, we find that the average spend is around $6,000. However, there are numerous options of both reducing costs or increasing features.

How long does it take to launch?

That all depends. We’ve been able to launch a new restaurant in around three weeks while another startup took three months. It really depends on how quickly you can respond to our queries, stick to the agreed schedule and approve content or get back to us with changes. Realistically, a good timeframe is six weeks.

What does the Onboard/Marketing Strategy Session cover?

One-on-one tailored marketing strategy session will give clarity on your “why” and your client avatar.

What if we decide we want to continue to work with you after the set activity time has finished?

Not a problem at all. We offer ongoing monthly retainer packages across our services.

Contact Us for Help with Your New Business

No matter if you are launching a new wine, tourism or hospitality business, we can offer you a  full suite of marketing services that ensures your brand looks professional upon launch. 

Ready to get started?

We’d love to talk about your next project. Give us a call on 0457 592 736, or drop us a line and we’ll get in touch.

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