Over the years the balance of power between consumer and brands has shifted as consumers are today more likely to trust people they see on their social media feeds than once traditional brand messaging.
Wine, tourism and hospitality brands see greater return on investment by adjusting from strictly traditional Public Relations (PR) tactics to a more integrated or collaborative approach with your social media efforts. By effectively tying social media influencers into your public relations strategy, you can reach larger audiences, promote positive branding and increase customer engagement and awareness.
Decant Digital offers Public Relations (PR) and communications services throughout Australia. We’re adept at developing and implementing PR and communications initiatives which get results on all media regardless of screen size or destination.